The latest Apple iPad ad has appeared, and although slightly sappy in places, is a far better effort than their previous hit and miss efforts. The advert implies the iPad will integrate itself in our lives to the extent where it’ll replace everything from a pen-and-paper to the TV. While starting any sentence with ‘we’ll always’ [...]
Continue reading...11. July 2011 | by Andy Boxall
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Have you heard? There’s a new iPhone coming sometime soon! But that doesn’t mean you shouldn’t buy an iPhone 4, as according to Apple they’re still really great provided you’ve got friends with iPhones or iPads, or an Apple TV. At least, that’s the message sent by this pair of new TV spots for the [...]
Continue reading...18. June 2011 | by Andy Boxall
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The last few iPad and iPhone TV commercials haven’t hit the spot for me. I didn’t like the ‘If you don’t have an iPhone…‘ spots at all, and the ‘We believe‘ iPad 2 ads didn’t do much for me either. The last ‘If you asked…‘ iPad 2 TV ad was better, but still a little [...]
Continue reading...4. May 2011 | by Andy Boxall
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Apple’s latest TV advert for the iPad 2 has been released, and it’s another of the more abstract entries – in that it doesn’t really tell you what the tablet does, more what others think of it. It’s a clever strategy too, as the people mentioned all have professional, aspirational jobs and clearly find uses [...]
Continue reading...28. March 2011 | by Andy Boxall
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The second wave of Apple’s ‘If You Don’t Have an iPhone…’ TV ads have made their debut, following the recent trio of iTunes, iBooks and the App Store. This time they’re concentrating on more traditional iPhone selling points – the available games and Game Center, plus the Retina Display. While showing a series of games on [...]
Continue reading...17. March 2011 | by Andy Boxall
“Yup, if you don’t have an iPhone, well, you don’t have an iPhone” says the Apple voiceover guy at the close of the company’s latest trio of television ads; which cover the App Store, iBooks and iTunes. In the recent past, Apple’s iPhone TV ad campaigns have used the endlessly parodied ‘there’s an app for that’ [...]
Continue reading...27. January 2011 | by Andy Boxall
Apple have released another iPad TV advert, this time entitled ‘iPad is Iconic’. While this may indeed be the case, this latest commercial isn’t as iconic as others, and perhaps doesn’t show the range of the iPad’s apps that others have. Still, the tablet has been around for a while, and seeing as Apple fans [...]
Continue reading...24. January 2011 | by Andy Boxall
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Welcome to another collection of iPhone related videos that have recently appeared on the Internet. The first is Apple’s response to Verizon’s iPhone commercial, and this time they actually show the phone and what it can do. The applications come thick and fast, with everything from Pinball HD to Facebook and iBooks featured, as well [...]
Continue reading...21. January 2011 | by Andy Boxall
Verizon have posted their first iPhone 4 TV advert online, and it doesn’t bother to show the phone at all. After lots of people looking at clocks, there is a brief flash of the phone’s name on screen, and then it ends. Verizon have been responsible for some great commercials over the last year or [...]
Continue reading...21. December 2010 | by Andy Boxall
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Oh, Apple, you sentimental old thing! What better way to celebrate Christmas than with FaceTime, the video call service available for iPhone users! At least that’s the message we see in the latest Apple TV spot. You can see it below, but be warned, there is a heavy amount of schmaltz included, as good old dad [...]
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25. July 2011 | by Andy Boxall
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