Ads and Marketing

iPad Gets New TV Ad and Further International Launches
Ads and Marketing

iPad Gets New TV Ad and Further International Launches

December 1, 2010 | Andy Boxall

Apple continue to launch the iPad around the world, with 11 new countries added to the list this week.  The lucky ones are Taiwan, Malaysia, South Korea, Sweden, Portugal, Poland, Norway, Hungary, Finland, De…

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iAds Expected to Hit Europe This Week
Ads and Marketing

iAds Expected to Hit Europe This Week

November 15, 2010 | Andy Boxall

Apple’s own mobile advertising service, iAds, has been a US-only service since its launch with the iPhone 4, but that’s not for want of trying, as the rollout to other parts of the world has been del…

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The iPad has Been Delicious, Musical and Now Electric!
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The iPad has Been Delicious, Musical and Now Electric!

November 3, 2010 | Andy Boxall

Yes, it’s time for a new Apple iPad TV ad and as we said in the title, this time the iPad is electric!  The format remains the same though, as we’re treated to a variety of apps being used, some fingers b…

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There’s an App for That™
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There’s an App for That™

October 12, 2010 | Andy Boxall

It’s a phrase that’s familiar not only to Apple fans, but also to many who aren’t even fully aware of what an ‘app’ actually is.  They may have seen the words in a headline or on a t…

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New Apple Ad Highlights iPhone 4′s Retina Display
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New Apple Ad Highlights iPhone 4′s Retina Display

October 6, 2010 | Andy Boxall

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Take a look at the latest TV advert for the iPhone 4, which doesn’t concentrate on Face-Time, apps or anything else regular consumers may care about, but instead highlights the high resolution display o…

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New ‘iPad is Delicious’ Ad and Featured Apps
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New ‘iPad is Delicious’ Ad and Featured Apps

August 19, 2010 | Andy Boxall

Although we don’t suggest crunching down on a corner of your iPad to check whether Apple’s statement is correct, according to their latest TV advert, the iPad is delicious, playful, productive a…

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Is Sony Right, Is iPhone Gaming Not for ‘Big Boys’?
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Is Sony Right, Is iPhone Gaming Not for ‘Big Boys’?

August 17, 2010 | Andy Boxall

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One of Sony’s latest advertising campaigns for the PSP features Marcus Rivers, a young man who is something on a PSP fan, and who’s job it is to highlight the many great games available for the porta…

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Three New FaceTime Ads Arrive
4th Gen iPhone

Three New FaceTime Ads Arrive

July 12, 2010 | Andy Boxall

The first FaceTime TV advert gave us a glimpse at how the iPhone 4′s video-calling feature could fit into our lives.  It looked great too, mainly because it was directed by Sam Mendes, and didn’t fo…

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Apple iAds Takes $60m in Ahead of July Launch
Ads and Marketing

Apple iAds Takes $60m in Ahead of July Launch

June 8, 2010 | Andy Boxall

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Apple’s vision of the future of mobile advertising has certainly got off to a good start, as not only did the company reveal some pretty big names signing up for the service during yesterday’s WWDC…

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Sam Mendes to Direct Next iPhone TV Ad?
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Sam Mendes to Direct Next iPhone TV Ad?

May 26, 2010 | Andy Boxall

Apple are no strangers to having big name directors work on their TV advertising campaigns, with Ridley Scott and David Fincher being among the previous to do so, making the news that Sam Mendes may be onboard to…

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