The second wave of Apple’s ‘If You Don’t Have an iPhone…’ TV ads have made their debut, following the recent trio of iTunes, iBooks and the App Store. This time they’re concentrating on more traditional iPhone selling points – the available games and Game Center, plus the Retina Display. While showing a series of games on [...]
Continue reading...Thursday, March 17, 2011
“Yup, if you don’t have an iPhone, well, you don’t have an iPhone” says the Apple voiceover guy at the close of the company’s latest trio of television ads; which cover the App Store, iBooks and iTunes. In the recent past, Apple’s iPhone TV ad campaigns have used the endlessly parodied ‘there’s an app for that’ [...]
Continue reading...Monday, July 12, 2010
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The first FaceTime TV advert gave us a glimpse at how the iPhone 4’s video-calling feature could fit into our lives. It looked great too, mainly because it was directed by Sam Mendes, and didn’t follow the structured approach we’ve become used to thanks to the massive amount of ‘there’s an app for that’ examples [...]
Continue reading...Wednesday, May 26, 2010
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Apple are no strangers to having big name directors work on their TV advertising campaigns, with Ridley Scott and David Fincher being among the previous to do so, making the news that Sam Mendes may be onboard to helm a spot on the next iPhone not beyond the realms of possibility. This latest rumour joins another [...]
Continue reading...Thursday, April 1, 2010
ABC comedy Modern Family is a mockumentary about the zany antics of a family, but last night’s episode was all about one star: the iPad. Much of the most recent episode of Modern Family centered on the family scrambling to get husband and father Phil an iPad for his birthday. It’s a must-have device for [...]
Continue reading...Sunday, March 7, 2010
As the Academy of Motion Picture Arts and Sciences recognized 2009’s best at the Oscars ceremony, an official iPad commercial hit airwaves for the first time. The 30 second spot doesn’t include any voiceovers explaining the product, as the only words featured are the lyrics of its accompanying song. The lack of narration draws focus [...]
Continue reading...Monday, November 23, 2009
It seems that Apple has followed up on their Song and Gift commercials with two more, except these latest seem to be taking direct aim at Verizon. Or more specifically they are taking aim at something that the Verizon network is not capable of doing — allowing the user to make a call and surf [...]
Continue reading...Wednesday, November 18, 2009
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Just recently Apple has released two new iPhone related commercials which have been dubbed “Song” and “Gift.” And following suit with the previous commercials each of these feature six applications from the App Store. Song, as you may have guessed takes its name from a song-related app, which in this case is Shazam. Also including [...]
Continue reading...Wednesday, August 26, 2009
Apple has recently released the latest iPhone 3GS television commercial and as always there are a few apps being highlighted. This time the commercial is titled “Avid” and the apps, which are aimed at sports fans include; Golfshot: Golf GPS (App Store link) – $29.99 MLB.com At Bat 2009 (App Store link) – $9.99 TouchSports Tennis ‘09 (App [...]
Continue reading...Friday, August 7, 2009
Two new “App For That” style commercials for the iPhone have recently begun playing, both of which you can check out on the Apple website (or courtesy of YouTube below). The first is highlighting Travel and shows off apps such as Postman for sending a postcard back home as well as the ability to easily tour [...]
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Monday, March 28, 2011
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